Data Analytics Reporting Using Domo and Looker for a Technology Skilling Hub
Client
The client is a digital learning ecosystem offering industry-certified skill development programs aligned with national standards, enabling learners to gain in-demand, employer-recognized competencies.
Project Context
The client needed dedicated resources for their daily analytics reporting initially using Domo and then migrate the reports to Looker.
Challenges
Need for skilled analysts familiar with Domo, Looker, and Excel
Large-scale data preparation, cleansing, and report generation for 1.5M+ learners
Trend and performance tracking to guide content improvements
Solution
Analysts assessed data quality and interpreted trends
Built daily reports on learner behavior using BigQuery, Excel, Domo, Looker
Tracked enrollments, completions, transactions, and non-purchases to improve learning journeys
Project Objectives
Track learner transactions, enrollment, and course performance. Generate daily reports to drive content and business decisions. Enable accurate, scalable analytics using Domo and Looker.
Solution Delivery
SquareShift’s analysts used automated tools like BigQuery, advanced Excel, Domo, and Looker to prepare daily reports and analyze learner performance.
These insights enhanced course content and helped boost platform adoption.
Testimonial
The reports from SquareShift allowed us to adapt quickly to learner needs and enhance our most valuable programs.