End-to-end monitoring with Elastic for a 120-year-old department store chain




Client
The client is one of the oldest department store chains in the United States with a massive digital footprint. Their e-commerce site handles nearly 50 million visits monthly across thousands of SKUs.
Project Context
Despite deploying Elasticsearch for centralized log management, the system lacked visibility into legacy infrastructure due to limited out-of-the-box integrations.

Project Objectives
Enable end-to-end observability.
Integrate legacy SNMP-based alerts.
Ingest logs from Pure Storage and VMWare vCenter into Elastic.

Challenges
Outdated protocols like SNMP and incompatible formats made ingestion difficult.
Pure Storage and VMware Center integrations were not natively supported.
Solution
Developed custom integrations and parsers.
Normalized SNMP traps to Elastic Common Schema (ECS).
Configured a centralized Logstash fleet to manage ingestion pipelines.
Testimonial
Thanks to SquareShift, we now have real-time observability across all layers.




